“Creating Real Change Requires Taking Real Action” by Ali Brown

ali brownIt makes complete sense that entrepreneurship is so attractive to women right now. The traditional work model has never been a good fit for women, especially for those raising families, so for us, being able to custom-design a business that fits the lifestyle we want is the ultimate dream.

But, being an entrepreneur requires one KEY quality: the willingness to take risks. And this is where I see many promising entrepreneurs and new business owners struggle. Especially women.

You see, when I mentor a client, she always starts out saying she is finally ready to step up and build a wildly profitable business.

Then, we get to the place where she is required to take action. Opportunity x lands right in her lap. And what often happens is—while she finds x exciting—she gets uncomfortable and starts to shrink back. “I can’t spend that kind of money on x,” she says. Or, “I’m not ready for x yet.” Or “x is too big for little old me! Why don’t we start with y or z first?” Or, “x sounds great, but let’s save it for next year.

This is not unusual, because honestly we are not programmed to “go for it”. In fact, we’re taught to take one small step at a time.

When we are born, we first crawl, then walk. In school, we go to grade one, grade two, grade three, and so forth. In college, we become freshmen, sophomores, juniors then seniors. In the working world, we start out as assistants and then we move up into managerial roles.

The problem is, this “ladder climbing” thinking stays with us for life. And when you also add in the fact that essentially at a DNA level women are wired for safety, you can see why this becomes a big block for us.

If you are ready to step up into your bigger purpose and make a big change in your life, this type of ladder-type thinking will defeat you. It feels safer, but in the end, it will get you nowhere. At the most, you may make a step in the right direction, which is good, but most often you’ll end up back where you started.

Big gains come from leaping—not ladder climbing. This will take some adjustment to your thinking.

To help my clients start thinking in “leaps”, I recommend they read autobiographies and biographies of big-thinking entrepreneurs like Sir Richard Branson, Oprah Winfrey, Madonna, and Bill Gates. One of my favorite stories is in Richard’s humorous autobiography, Losing My Virginity, in which he shares how he started Virgin Airlines. He sold seats on their first flight while still figuring out how they were going to get the plane. (Make your problems seem a bit more manageable?)

You’ll find that when these people came across big opportunities, they were in line with their mission, and they didn’t shy away. They jumped in all the way—even when the resources they needed to do so weren’t apparent yet.

Did you get that last part? They said YES even when they weren’t sure how they’d do it, where they’d get the money, or who could help them. And they found—sure enough as you will too—that when a big opportunity presents itself and you step up and say “yes”, and if you truly believe in your heart that this goal is yours, suddenly the universe seems to rearrange itself to help you.

And here’s the good news… You typically don’t have to go looking for these opportunities. They are usually right in front of you, or one will soon drop in your lap. Once you declare you are ready, your awareness is heightened, a shift occurs, something presents itself, and you will suddenly see the path to all that you and your business can be. (And the opportunity may be bigger than you’d imagined!)

For example, I have heard many times from members who join my Elevate program that once they registered, suddenly the resources they needed to pay for their membership surfaced. Their intention outweighed their circumstances. I can’t explain how it works, but it does.

So, are you ready to be an entrepreneur? If your heart right now is shouting, “Yes!” make note now of the opportunities that are right in front of you.

For example:

- Do you know of a big new client you could land if you really pursued them?
- Are you aware of an accomplished mentor whom you could hire, or whose training or coaching program you could join?
- Do you need to dramatically raise your rates?
- Do you want to create a new income stream to increase your cash flow?
- Are you aware of a powerful event you could attend that could help fast-forward your success?
-  Is there an influential person whom you know if you connected with could change your trajectory of success?

Listen up… make the call, register for the spot, place the ad, invest in training, book the trip, list out potential income streams—whatever that step is—and make that big move. All your rewards are waiting… if you’re ready to take serious action.

Question: What have you done lately that got you out of your comfort zone and forced you to make the leap? I would love to hear about it in the comment section below.

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© 2014 Ali International, LLC
WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE?You can, as long as you include this complete blurb with it:
“Entrepreneur mentor Ali Brown teaches women around the world how to start and grow a profitable business that make a positive impact. Get her FREE CD “Top 10 Success Secrets for Entrepreneurial Women” at www.AliBrown.com

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4 Responses to “Creating Real Change Requires Taking Real Action” by Ali Brown

  1. Michelle Kapture says:
    March 27, 2014 at 5:53 pm

    What divine timing! I need to make a decision about booking my first 1 day retreat by tomorrow and was leaning towards saying yes and going for it, but was feeling the fear of the financial commitment . Now it’s a very loud, huge YES!! I feel so happy and so ready to take the leap. Thank you!!

  2. Monique Whitney says:
    March 27, 2014 at 11:19 pm

    I arranged to attend a global conference next week in Las Vegas where my target market (specifically the decision makers) will be. The ticket price is $1400 but I called someone I know who is exhibiting there and asked if I could work in his booth (he said yes). This gives me entrance to the show for $300. I purchased the flight for $69 each way, booked a room for 2 nights at a neighboring hotel ($85/night instead of $300/night at the hosting hotel). So … I’m going! Honestly, I’m want to breathe through a paper bag when I think about being there representing my own business. I’ve been to this conference in the past and it’s HUGE! I have to keep overcoming thoughts of feeling “small” with all the things going on there but I have faith that everything aligned the way it did for a reason and I’m really excited to see what I can create!

  3. Rachel Henke says:
    March 28, 2014 at 1:29 am

    Love this article! I find a mix of leaps and ladder climbing works well and stops me falling off the mountain before I reach the peak!

  4. Iris van Ooyen says:
    April 20, 2014 at 2:25 pm

    A great reminder to be aware of opportunities that are right in front of us. And I love how the univers aligns when we take inspired action. It’s often scary but it does work out. If we’re willing to truly trust and surrender ;-)

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